Dana Trancoso Nelson

UX Content Designer and Writer

I create conversational content that connects people to digital experiences.

How I can help

Content Design

  • Promote content-first design to ensure messaging is at the forefront instead of the afterthought it often is

  • Ensure content fits into overall design solutions to connect business and customer experience goals

  • Structure content so people can quickly and successfully complete their tasks

UX Writing

  • Create simple, concise, and functional product content that always puts end-users first

  • Write a variety of product content including field labels, text links, button labels/CTAs, microcopy, navigation elements, error messages, FAQs, and more

  • Communicate with clarity, empathy, kindness, and inclusion

UX Design

  • Follow a design-thinking approach to help solve complex user experience issues

  • Absorb and always consider input from design, research, analytics, product management, marketing, engineering, and other stakeholders

  • Experienced in Figma, Figjam, Adobe Creative Cloud, Writer.ai, UserTesting, Maze, Miro and more

I can send a password for this recent work…just drop me a line

Recognition and reviews

“Just a champion, so much on your plate especially with Virtual Care. Changing priorities and never complaining. It’s been an inspiration working with you on this.” 

— Aetna Sr. Product Manager, 2021

“Thanks so much for your hard work on the on-boarding project! You have done an excellent job leading the design and content efforts here. Your ability to present and work with various stakeholders was also very helpful in getting us so far along on the project. Keep up the great work and it’s been great collaborating with you on this project.”

— Aetna Sr. Product Manager, 2021

“Thank you for going above and beyond, with an urgent request, and providing high-quality work as always. The content needs for Medicare registration required approval and collaboration with multiple stakeholders and departments and you were able to navigate with ease.”

— Aetna Sr. Product Designer, 2021

“I appreciate Dana's critical thinking during grooming sessions. She is both thoughtful in her perspective, and she engages in discussion with an open mind. Dana is flexible and willing to change her opinion.”

— Achieve Sr. Engineer, 2023

“Dana should continue with her positive attitude and excellent communication skills. I also commend her for taking the initiative to document content guidelines in our design system. This demonstrates her proactive nature. Dana is thoughtful and diligent, and I look forward to the opportunity to work together again! ” 

— Achieve Staff Engineer, 2023

“One of the things I most appreciated about working with her was her willingness and enthusiasm in participating in early discovery and design work. She brings a strategic eye to how we understood problems and crafted solutions that made sense, addressed user needs, satisfied all product requirements, and aligned with the brand tone.”

— Achieve Product Designer, 2024

When I’m not working…

I thrive when I’m outside. I’m fortunate to live in beautiful Denver, Colorado with my husband Scott and two rescue dogs, Gizmo and Coco.

When I’m out and about away from screens, I enjoy biking, hiking, paddleboarding, swimming, and just plain exploring.